Fashion Buying

FBTE11301 Fashion Buying 20 Semester 1 Undergraduate Level 4 Aurelie Le Normand Unit coordinator Department of Materials 1 FHEQ level (Framework for Higher Education Qualifications) ' First part HE study/Bachelors ' European Credit Transfer & Accumulation System Rating : 10.0 This unit develops skills in order to both understand trends, design and products considering various methods of communication utilised within fashion industry. This unit develops skills in order to both understand trends, design and products considering various methods of communication utilised within fashion industry. It examines the concept of fashion and the structure of the industry, along with the trend development process. Students will focus on how seasonal fashion trends develop and their significance to the strategic decision making process for product development in fashion buying.Trend communication methods will be developed both visually and verbally in the context of fashion/textile environment. Theories will be investigated underpinned by practical applications and case studies. Students will investigate fashion trends and products, and how they need to be adapted to fit into different market levels.  The unit aims to:<ul><li>Develop an understanding of the structure and dynamics of the global fashion and textiles industry and the processes involved in the fashion marketplace.  </li><li>Introduce the concept of fashion trends – research, identification, development, utilisation, analysis and application.  </li><li>Develop skills in visual communication.</li></ul>  A greater depth of the learning outcomes are covered in the following sections:<ul> <li> Knowledge and understanding</li> <li> Intellectual skills</li> <li> Practical skills</li> <li> Transferable skills and personal qualities</li></ul> A. Analyse and identify the processes that take place in the fashion industry in relation to product developmentB. Demonstrate a broad understanding of fashion trend developmentC. Interpret various methods of communication within design and trends, including digital multi-media, with particular focus on communication in fashion product developmentContributing to the programme learning outcomes:  A1. Systematically describe, analyse and appraise the structure of global fashion, textiles and related industries, with focus on the emerging issues of markets, services, consumer expectations within the macro-environment.A6. Interpret the language of imagery and symbolic content in fashion consumption, with particular reference to forecasting, branding and product development for the fashion and textile industries.A7. Interpret the language of imagery and symbolic content in fashion consumption, with particular reference to forecasting, branding and product development for the fashion and textile industries.A8. Articulate the processes, procedures and practices of fashion retail, marketing, management and buying and merchandising strategies.  A. Describe the relevant theories related to fashion and trends and explain how they are applied in the fashion and textiles industryB. Collect and evaluate market and trend information to make relevant decisions related to trends and product development in a commercial fashion context.Contributing to the programme learning outcomes:  B1. Identify and conceptualise appropriate theories, applying them to the fashion and textile industries.B2. Synthesise, assess and evaluate information and data from appropriate sources and use these to make informed, independent judgments and decision making in relation to technical product and/or business contexts.   A. Use appropriate software tools and techniques to produce written and visual communications tools relevant for the fashion industryB. Identify, collect and synthesise market and trend data through planning, conducting and evaluating researchContributing to the programme learning outcomes:C2. Select, evaluate and use relevant software applications, including spreadsheets, CAD software, business applications, etc., for different tasks such as data analysis or design communication, within the context of Fashion and Textiles industry.C4. Identify and employ appropriate sources of information.C6. Use practical design communication methods effectively in a fashion and textile context.  A. Identify and use appropriate presentation and communication methods, with due consideration for the context and the audienceB. Use design tools including digital multimedia effectively in all communication toolsC. Organise research findings into a written formatContributing to the programme learning outcomes:  D1. An ability to act ethically and communicate appropriately in a variety of complex and unpredictable contexts.D3. Clear and effective communication, using a range of styles and employing various media appropriate to the context. D4. Effective engagement in problem solving, academic discussion and presentation of arguments in a professional manner to both specialist and non-specialist audiences.D7. An understanding of factors that enhance group processes; leadership, negotiation and team working, evaluating own effectiveness with a team and modifying own behaviour as appropriate.D8. An ability to apply creative and visual sensibilities in a commercial context.  <div>This unit will make use of a variety of learning and teaching processes including lectures, discussions, group activities and independent study. Canvas will be used to present lecture notes, guided reading, articles, and other information. Canvas may also be utilised for assessment.<ul> </ul></div> 5 Portfolio 100% Feedback given written and oral.  N The recommended reading for this unit can be found on the <a href="https://www.readinglists.manchester.ac.uk/leganto/public/44MAN_INST/lists/338986393100001631?auth=CAS">online unit reading list</a>. Lectures 40 0 160